10+ years of proven experience in B2 B IT services, digital transformation, or complex project-based sales within the APAC region. Demonstrated success in building and converting a digital project pipeline into closed, fixed-scope engagements with strong deal qualification and win rates. Experience in building or scaling sales teams, including hiring, coaching, and performance management. Hands-on experience working with senior business and IT stakeholders across at least two industries (e.G. Manufacturing, Supply Chain, Energy, Retail, Finance, Pharma, Healthcare, Transport, Construction). Strong understanding of client business processes and the ability to translate business needs into structured IT scopes and transformation roadmaps. Mastery of the end-to-end IT services sales process (discovery to close), including disciplined CRM usage and pipeline governance. Working knowledge of Cloud, Data, and AI ecosystems, typical technology stacks, and value drivers. Excellent executive com...