Ads Manager (Meta & Google Ads)

Location: Rajkot (On-site)

Experience: 3–5 Years

Employment Type: Full-Time

About the Role

We're looking for a results-driven Ads Manager to plan, execute, and optimize digital advertising campaigns across Meta and Google Ads. The ideal candidate should have hands-on experience in performance marketing, lead generation, and campaign optimization for B2B and B2C businesses.

Key Responsibilities

- Plan, launch, and optimize Meta and Google Ads campaigns.

- Manage campaigns for lead generation, website traffic, app promotion, sales, and brand awareness.

- Conduct audience research, keyword planning, remarketing, and A/B testing.

- Monitor campaign performance and optimize CTR, CPC, CPL, CPA, and ROAS.

- Set up and manage Meta Pixel, Google Tag Manager, GA4, and conversion tracking.

- Coordinate with the design team for ad creatives and landing pages....