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Advisor, Lifecycle and Retention

Company

FGL Sports Ltd.

Location

calgary, ab

Posted

June 19, 2026

Position Overview

What you will do:

Manage and evolve Sport Chek email marketing and CRM programs to deepen customer relationships, increase engagement, and drive repeat conversion.

  • Collaborate on the strategy while owning the execution and optimization of email campaigns, including promotional, lifecycle, and triggered communications.
  • Develop and refine customer segmentation strategies for personalized messaging.
  • Design and implement retention programs to increase customer loyalty and lifetime value.
  • Track and report on email and CRM performance metrics, using insights to improve engagement.
  • Ensure email and CRM efforts are aligned with broader media and promotional strategies.
  • Leverage Salesforce and other tools to automate and scale lifecycle marketing efforts.

What you bring:

  • Customer‑first mindset with a focus on relationship building.
  • Strong analytical and reporting skills.
  • Profici...

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