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Assistant Manager, Customer Lifecycle Management

Company

Sourceo Pte Ltd

Location

singapore, singapore

Posted

July 18, 2026

Position Overview

            Roles & Responsibilities  Job Responsibilities  Identify and pursue revenue enhancement opportunities and marketing initiatives aimed at achieving revenue targets 
Collaborate with internal stakeholders to align campaign objectives with overall business goals, product launches, and promotional strategies 
Define, implement, and continuously refine the customer segmentation strategy and journey 
Identify key customer segments for targeted campaigns and develop personalized messaging strategies to drive engagement 
Monitor campaign performance, analyze data, and report on key metrics such as open rates, click-through rates and conversion rates to optimize results 
Utilize SQL to extract and analyze customer data, providing actionable insights to optimize campaign performance 
Implement A/B testing and data-driven optimizations to improve campaign effectiveness 
Oversee the end-to-end execution of market...
        

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Assistant Manager, Customer Lifecycle Management

Position Overview

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