Responsibilities

• Design and execute multi-channel lead generation campaigns to drive qualified deal flow
• Build and manage cold outreach sequences via email and LinkedIn
• Own day-to-day management of HubSpot, including workflows and list segmentation
• Write and edit blog content, thought leadership, and market commentary
• Manage on-page and technical SEO and digital PR outreach
• Build in-house AI tools and automation pipelines using LLM platforms like Claude and ChatGPT
• Plan and optimize Google Ads and other performance marketing campaigns
• Track and report on marketing performance using GA4 and HubSpot
• Manage organic social media presence on LinkedIn and X/Twitter
• Coordinate partner operations including lead distribution and follow-up

Requirements

• 4-6 years of progressive B2B marketing experience
• Proven hands-on experience with HubSpot or ...