Key Responsibilities
Campaign & Experience Management
- Develop and execute integrated marketing campaigns and on-ground activations.
- Coordinate with agencies and vendors to deliver high-quality campaign assets on time and within budget.
- Uphold brand voice and visual identity to ensure a design-forward shopper experience.
Stakeholder & Tenant Engagement
- Co-create marketing initiatives and joint promotions with tenants to drive mall participation.
- Build strong partnerships, develop and support strategic partnerships with Millenia Singapore, Pontiac Land Group and external partners to drive cross-property collaborations and integrated marketing initiatives.
Content & Communications
- Manage digital content across social media, websites, and EDMs.
- Support PR efforts and influencer engagements aligned with brand storytelling.
Com...