AVP - Brand & Campaign Strategy
Merdeka 118, Kuala Lumpur
Are you a strategic marketer with a passion for building impactful brands? We're looking for a dynamic professional to lead integrated brand and campaign strategies that drive business growth and create meaningful customer engagement.
What Youβll Be Doing
- Drive our brand forward with campaigns that truly connect β build end-to-end strategies, uniting ATL, digital, and owned channels to deliver seamless messaging and impactful results.
- Maximize our media spend β craft and optimize media plans across all traditional and digital channels to ensure our campaigns achieve peak reach, relevance, and efficiency.
- Bridge the gap, amplify our impact β streamline collaboration between product, content, performance, and agencies, ensuring crystal-clear goals and flawless campaign execution across every touchpoint.
- Optimize for peak performance β trans...