Description

Associate Director, Consumer Marketing

Takeda Pharmaceutical

Cambridge, MA

About the role:

As the Associate Director of Consumer Marketing, you will be a champion of Takeda's culture and values while supporting the delivery of the consumer marketing strategic plan for a new product launch in Dermatology/Rheumatology. This role will help shape and activate compelling DTC campaigns, specifically driving patient marketing initiatives that build awareness, deepen engagement, and support adherence across in-office and digital ecosystems.

The ideal candidate combines strong consumer marketing expertise with a mindset of curiosity and adaptability, proactively embracing AI tools to drive both efficiency and innovation. This position will report to the Director of Consumer Strategy & Marketing.

How you will contribute: