**Role Summary/Purpose:**

The AVP, Authentication Analytics & Strategy is responsible for leading data-driven strategy development for customer authentication across digital channels. This role drives measurable reductions in fraud and account takeover risk while improving customer experience through optimized authentication journeys, experimentation, and performance management. The AVP partners cross-functionally with product, technology, fraud strategy, and compliance stakeholders to translate insights into scalable roadmaps, policies, and operational controls.

**Essential Responsibilities:**

+ Define target-state authentication journeys (friction-right) and decisioning frameworks (risk-based, adaptive authentication) across all customer touchpoints
+ Translate business objectives into measurable OKRs/KPIs, and establish governance cadence (monthly/quarterly reviews) to track progress and ROI
+ Identify and prioritize high-impact opportunities across ...