BESTSECRET is the leading European online destination for premium and luxury off‑price fashion. The Group offers its members in 28 countries across Europe a superior brand portfolio complemented by a high‑end shopping experience. At the same time, BESTSECRET enables its brand partners to clear overstock at scale with minimum visibility and maximum brand equity protection. The unique business model is based on its closed character with an invitation‑only customer membership, longstanding brand partner and customer relationships, combined with a tech‑focused mindset. BESTSECRET has a strong track record of profitable growth over many years. It generated revenues of EUR 1,533.7 million in 2025 and employs around 2,200 people from over 90 nations. The Group draws on a heritage of 100 years in the textile and fashion industry and today is owned by Permira Funds and the founding families Schustermann and Borenstein.
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