Job Description Summary
#LI-Onsite
The Brand Manager will be responsible for:
Proactive development of marketing and promotional mix to meet brand objectives and customer needs.
Monitor business performance and external environment via appropriate tools to deliver corrective action as required to meet business objectives.
Liaison with external agencies to deliver initiatives for the brand.
Accurate management of budgets for brand.
Creates and delivers operational plans appropriate to life cycle of brand to optimize return for Novartis.
Understanding and use of marketing principles and C4/MPH process to deliver to customer needs.
Disease and market understanding to develop customer insights through appropriate techniques/tools.
Support and Build team to achieve team goals.
Management of external agencies to meet team goals.
Job Description
Major accountabilities: