We are seeking an experienced and commercially minded Brand Development associate to drive brand growth, category performance, and market execution across our FMCG portfolio. This role sits at the intersection of marketing, sales, and trade, ensuring brand strategies are effectively translated into winning in-market activities that drive consumer engagement and commercial performance.

The ideal candidate will possess a blend of strategic thinking, analytical capability, and hands‑on execution experience within a fast‑paced FMCG environment.

• Develop and execute annual brand plans aligned with business growth objectives.
• Manage the full brand lifecycle, including positioning, innovation, and portfolio development.
• Analyse market trends, consumer insights, and competitor activity to identify growth opportunities.
• Monitor brand performance, market share, and profitability, implem...