Support the Brand & Digital Lead in developing and executing integrated marketing and brand communication strategies that strengthen brand equity, maximize campaign effectiveness, and ensure consistent brand identity across all customer touchpoints. The role is responsible for planning, coordinating, and executing high-impact marketing initiatives while collaborating with internal stakeholders, agencies, media partners, and vendors to achieve business objectives.

Key Responsibilities

• Support the development and execution of integrated marketing campaigns across ATL, BTL, digital, and experiential channels.
• Plan and execute high-impact, ROI-driven marketing campaigns aligned with brand objectives and business goals.
• Coordinate with advertising agencies, creative partners, media buyers, and vendors to ensure cost-effective and timely campaign execution.
• Manage media planning and buying activities to maximize brand visibility, re...