**Brand Manager****TASKS AND RESPONSIBILITIES**- Marketing plan: developing the strategy and execution of brands aligned with the SBU / HQ, to achieve the KPIs defined (Main KPIs: NS, FVE, FCA, SO & SI, DOH, Market Share).
According to MKT 4.0 (short, medium & long term) Marketing Excellence (TB4L): Deep understanding, knowledge, interpretation and usage of TB4L model/tools.
- In charge of Media deployment: Mass Media & Digital (Data analytics, Content, social media, Search engine optimization (SEO), Product/ux design & eCommerce (Build E commerce and master pieces that can be changed as requirement of trends, all customers same experience.) and POS.
- Lead & collaborate with multifunctional teams: on campaign deployment, research and analysis, promotion, PR, media and advertising associated with assigned brands; assesses their success against plan (P&I and P&L).
- Consumer Goods and Medical Team: KAMs, Top Retailers (i.e. Walmart), Medical Associations, Key Opinion ...