The Role

As a Marketing Manager within the Brand Marketing Team, you will play a pivotal role in driving the strategic direction and execution of marketing initiatives for SG Hospital, a part of IHH Healthcare. Your responsibilities will span brand guardianship, leadership, key account management to hospital CEOs, and the development and execution of go-to-market strategies for the local B2C market.

Key accountabilities

Brand Guardian & Leadership

. Lead the annual business planning process for SG Hospital's marketing team, focusing on strengthening positioning of Hospitals and their Centre of Excellences, and introducing new services
. Establish IHH SG Hospital as a thought leader in health insurance literacy.
. Utilize insights from Power BI to map customer journeys, identify pain points, and develop growth strategies aligned with business objectives.
. Drive GTM strategies and generate monthly marketing reports to track perfor...