Optimize brand strategies and enhance connections at Labatt Breweries of Canada as a Brand Program Specialist based in Calgary. Take charge of the execution of vital marketing initiatives across the Prairies.
This one-year contract role emphasizes the integration of marketing and sales strategies. You will build and execute brand programs, adjust to regulatory requirements, and work with a variety of stakeholders to implement trade solutions effectively. Your insights into brands and consumers will elevate our market presence.
Key Responsibilities:
• Deliver brand and pricing programs for regional markets
• Ensure timelines and regulatory standards are met
• Collaborate with stakeholders for seamless program execution
• Gather market insights with the sales team
• Develop strategic annual planning and communication
Requirements:
• Degree in Business or a relevant field
• Multifunctional experience in sales and marketing
• Excellent communication and pro...