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Brand Strategic Key Account Manager, Beauty, Makeup & Skincare (TikTok Shop, Malaysia)

Company

TikTok

Location

kuala lumpur, kuala lumpur

Posted

July 20, 2026

Position Overview

Brand Strategic Key Account Manager, Beauty, Makeup & Skincare (TikTok Shop, Malaysia)

Responsibilities

  • Acquire and incubate brands, principals, distributors and key merchants that contribute meaningful GMV growth within Makeup & Skincare
  • Build and maintain strong relationships with merchants, negotiate commercial plans and secure best deals based on campaign priorities and seasonality
  • Identify growth opportunities for merchants through assortment expansion, pricing strategy, content, livestream and affiliate levers, while building JBPs
  • Manage seller performance and service quality, including cancellation rate, return rate, shipping lead time and customer experience to improve conversion
  • Manage mid and long-tail sellers through scalable incubation programs, seller communications and performance management tools
  • Develop and execute category or sub-category growth plans with clear actions across traffic, as...

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