Tasked with a diverse mix of both cold outreach and responding to warm leads via phone, emailing, social media, etc. “Warm” is defined as a prospect who has responded to a marketing campaign. Cultivates net new prospects and builds pipeline through outbound prospecting efforts (identify targets, prepare for prospecting, prospecting, handoff to sales). Engages with mid‑sized to large businesses and relevant roles (C‑Level). Assists sales counterpart by delivering qualifying leads and cultivating new prospects to enable them to achieve the company’s revenue objectives. Achieves daily, weekly, monthly scorecard metrics such as calls scheduled, calls completed, qualified opportunities and deals. Conducts market research to be followed up by the Territory Managers in the field. Continuously learns our applications/value proposition/differentiation in order to enhance conversations. Responsible for entering data into our customer relationship management software. <...