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Category Marketing Lead

Company

MECCA Brands Pty Ltd

Location

Richmond, Victoria

Posted

June 21, 2026

Position Overview

At MECCA, our marketing team brings brands to life through innovative, customer-first storytelling. As a Category Marketing Lead, you’ll play a key role in shaping and delivering impactful omni-channel campaigns that connect our customers to the world’s best beauty brands.

The Role You Could Play:

Reporting into the Marketing team, you will lead the end-to-end execution of category and brand marketing initiatives, ensuring all activity aligns with MECCA’s broader strategy and Brand DNA. You will:

  • Lead the planning and execution of omni-channel brand partner campaigns across MECCA’s portfolio

  • Develop and implement annual marketing plans for strategic brands, in partnership with internal stakeholders and brand partners

  • Partner with Brands & Buying to align marketing activity with category priorities and growth opportunities

  • Act as the key contact for brands, managing br...

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