• Project Sales Strategy and Planning

Develop and execute a comprehensive sales strategy for both commodity and value-added products (VAP) to achieve revenue targets.

Analyze market trends and competitor activities to identify opportunities and threats.

Set clear, measurable sales goals and objectives for the sales team.

• Network Expansion:

Support business growth by expanding the network of dealers, distributors, and new retail outlets.

Identify potential partners and negotiate agreements to enhance distribution channels.

• Team Leadership and Development:

Lead and mentor state/regional sales teams, fostering a high-performance sales culture. Ensure alignment of sales teams with the organization’s vision and growth objectives

Conduct regular performance reviews and provide ongoing coaching and feedback. Ensure adherence to company policies, regulatory requirements...