We are seeking a Content Marketer Specialist for a full-time, on-site role located in Lahore. The Content Marketer will create, manage, and implement content strategies that align with marketing objectives. Daily responsibilities include developing engaging content, managing content calendars, collaborating with internal teams to execute marketing initiatives, analysing content performance metrics, and optimising strategies accordingly.
Responsibilities:
Research trending and competitor content using Google search operators.
Write versatile content, including blogs, website copy, guides, research papers, and promotional materials.
Create SEO and social-media-optimised content tailored to different publishing platforms.
Conduct keyword research using tools like Google Keyword Planner, Ahrefs, and SEMrush.
Proofread and edit content in line with Google’s Helpful Content Update (HCU) and E-E-A-T standards.
Collaborate with internal teams for content approvals a...