Ref: 23410
Job Title: Content Specialist - Reading
The Skills You'll Need: SEO,GEO, AEO, Marketing, B2C ecommerce, AI
Your New Salary: up to £35k, depending on experience
Office based
Perm
Start: ASAP
Content Specialist - Reading- What You'll be Doing:
Content Creation and Optimisation (SEO, GEO & AEO)
Plan, create, and optimise SEO-led content that drives organic traffic, engagement, conversion, and revenue.
Conduct keyword research, topic research, competitor analysis, and search intent analysis using tools such as SEMrush and Ahrefs to inform content strategy.
Write high-quality, engaging, and informative copy optimised for both traditional SEO and AI-driven search experiences, with strong EEAT principles.
Develop content across blogs, buying guides, PLPs, PDPs, landing pages, campaign pages, and other relevant digital touchpoints tailored to different stages of the customer journey.
Optimise content for featured snippets, answer engin...