JOB PURPOSE:

The job holder will be responsible for crafting persuasive and engaging written content that drives brand awareness and consumer action across multiple advertising channels. The Copywriter will transform strategic insights into compelling narratives that resonate with diverse audiences, while ensuring all messaging aligns with brand voice, campaign objectives, and platform nuances. Working in close collaboration with designers, art directors, and strategists, the Copywriter plays a central role in shaping integrated campaigns, from conceptual thinking to final execution.

RESPONSIBILITIES AND TASKS:

• Collaborate with the creative team to develop innovative concepts and compelling copy for various advertising platforms and campaigns.
• Write clear, persuasive, and impactful content for ads, social media, and campaigns that align with client objectives and brand voice.
• Play an active role in creat...