We are looking for a Creative Lead with a strong agency background to drive CAL’s brand identity and marketing initiatives. This role requires a strategic thinker with expertise in creative execution, digital marketing, and performance-driven campaigns.
Key Responsibilities - Lead the creative direction for all branding, marketing, and digital content.
- Develop strategic and compelling marketing campaigns that align with business objectives.
- Execute and oversee high-quality visuals, videos, and brand assets across multiple platforms.
- Integrate digital marketing strategies into creative execution, including SEO, SEM, and Meta Ads.
- Collaborate with production team and operation team to create high conversion campaigns.
- Manage and guide designers, interns, and external creative partners.
- Ensure brand consistency and innovation across all creative touchpoints.
Requirements