Department: Marketing Malaysia
Reports To: Marketing Country Lead (Malaysia)
Level: Executive
Scope: Malaysia Market

I/ Role Purpose:

Build, develop, and operate Brand Name's Creator & Affiliate ecosystem in Malaysia to generate a continuous stream of content, increase brand visibility, and drive revenue growth through a Creator-led Commerce model. Transform Running Clubs, Pickleball Communities, Fitness Communities, Micro Creators, and Affiliates into scalable content distribution and revenue-generating channels.

II/ Key Responsibilities:

A. Creator Network Development (35%)

• Identify, recruit, and onboard creators aligned with (Brand Name)'s brand positioning.
• Build and maintain a comprehensive Creator Database in Malaysia.
• Expand creator networks across Running, Pickleball, Fitness, Lifestyle, and Campus Creators.
• Develop and maintain strong relati...