Job Purpose Join our Portfolio, Cross‑Sell & Collection Analytics team to drive data‑backed strategies that enhance portfolio quality, unlock customer value, and support business growth. You will work across portfolio diagnostics, cross‑sell strategy, and risk insights to help shape smarter credit and customer engagement decisions. Role Monitor portfolio health through deep‑dive analytics, dashboards, and early‑warning insights Identify high‑value customer segments for cross‑sell using behavioural data and predictive analytics Analyse campaign performance across channels and recommend actions to improve conversion & ROI Partner with marketing to analyse channel performance, campaign effectiveness, and audience targeting. Build data‑driven customer journeys for hyper‑personalized communication across digital channels Conduct root‑cause analysis of portfolio trends, acquisition quality, and campaign outcomes Collaborating with Credit, Risk, Business, Marketing, and Product teams to build...