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Demand Generation Lead

Company

Antal International

Location

Pune, Maharashtra

Posted

July 20, 2026

Position Overview

The Role

We are hiring a senior operator to own marketing execution and the pipeline number.

Here is the honest setup. Our Head of GTM owns strategy: positioning, messaging, ICP, channel selection, and quarterly KPIs are defined and sharp. We have channel specialists in place for paid ads, SEO, web, and outbound. What we do not have is the person in between: someone with deep, hands-on expertise across these channels who takes a quarterly brief and turns it into a delivered pipeline.

We run two motions in parallel and you will drive execution across both: a sales-led enterprise motion (outbound, account-based campaigns, partner ecosystems, high-ACV deals) and a product-led self-serve motion (signups, activation, conversion to paid). The channels, funnels, and failure modes of these two motions are different, and you need to be fluent in both.

This is not a project management role. A project manager tracks whether things got done. ...

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