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Digital Activation Manager

Company

Henkel

Location

singapore, singapore

Posted

July 09, 2026

Position Overview

About this Position This role will execute and optimize digital campaigns across APAC, with main focuses on campaign execution, analytics, SEO/SEM/GEO implementation, and marketing automation, to ensure scalable and high‑performing demand generation programs.

What You´ll Do Campaign Execution & Optimization
  • Plan, execute, and optimize paid search campaigns across platforms such as Google (primary), Naver, and Yahoo etc..
  • Generate and utilize the content for campaign foundations e.g. articles, landing pages etc.
  • Perform keyword research, bidding strategies, and A/B testing of ads
  • Continuously optimize campaigns to improve CTR, CPL, lead generation and conversion rates
  • Use platforms like Marketo for lead nurturing campaigns
SEO, SEM & GEO Execution
  • Implement on-page and technical SEO improvements
  • Optimize website structure and content to enhance search visibility and p...

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