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Digital Content Manager

Company

Initiate International

Location

sandton, gauteng

Posted

June 24, 2026

Position Overview

Our client, a global leader in B2B demand generation, is looking for a Digital Content Manager who can turn data-driven insights into compelling, high-performing content that drives engagement, nurtures leads, and fuels revenue growth.

This is an opportunity to shape the voice of a global brand while collaborating with world-class marketing, sales, and research teams.

About the Role

In this pivotal role, you will lead the planning, creation, optimisation, and distribution of digital content across multiple B2B channels. You’ll ensure that every piece of content — from thought leadership to campaign assets — is targeted to Ideal Customer Profiles (ICPs) and aligned to account-based marketing (ABM) strategies. Your goal: deliver content that not only informs but converts.

Key Responsibilities

  • Develop and execute a content strategy that aligns with global marketing objectives and regional grow...

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