Position Overview
CTC - 40 Lpa Exp - 5+ years in SAAS, E-commerce, Shopify Roles & Responsibilities β Plan and execute digital marketing strategies for SaaS products in India β Manage multiple channels: PPC, SEO, Social Media, Email Marketing, WhatsApp campaigns, Marketing Automation, Branding β Design and optimize marketing funnels for lead generation and conversions β Coordinate with internal teams (Sales, Product, Tech, Content, Design) β Track KPIs: Traffic, Leads, MQLs, SQLs, CAC, LTV, ROI β Manage internal teams or external agencies/freelancers β Prepare monthly/quarterly performance reports and growth strategies β Stay updated with latest SaaS marketing trends and tools