Become a part of Bombardier’s marketing team as a Marketing Development Analyst. Leverage Salesforce Marketing Cloud to drive targeted communications and segmentation strategies.
The Marketing Development Analyst at Bombardier will engage in enhancing client outreach through Salesforce Marketing Cloud solutions. Your efforts will focus on audience data analysis, email deployment processes, and collaboration with Sales to improve marketing initiatives. This hybrid role emphasizes best practices and resourceful communication.
Key Responsibilities:
• Develop and manage segmentation logic and contact attributes
• Oversee data preparation and email communications
• Foster adoption of SFMC tools through training
• Analyze audience insights to boost campaign effectiveness
• Coordinate with Sales for seamless communication efforts
Requirements:
• Degree in Marketing, Communications, or related field
• 3–7 years in marketing or CRM field
• Proficient with Salesf...