**Job Purpose or Objective(s):** The Digital Marketing Specialist supports property and departmental teams in the execution of email marketing programs. This role is responsible for building, testing, and deploying email campaigns, coordinating campaign assets, and ensuring accuracy and timeliness of communications. The Digital Marketing Specialist monitors campaign performance and supports ongoing optimization efforts.
**Monday-Friday, 10:00am-6:30pm**
**Primary Tasks:**
1. Collaborate with property marketing teams and internal partners to gather requirements, assemble assets, and support email campaign execution.
2. Build and update email templates using HTML and CSS, ensuring consistent rendering across devices and email clients.
3. Use enterprise email marketing platforms to assemble, personalize, and deploy campaigns based on defined audience criteria and campaign requirements.
4. Execute campaigns aligned to established strategies, creative direction, and stakeh...