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Location: Nottingham, Contract: Permanent, Recruitment Partner: Frankie McCallister-Lyas
Overview
As digital content becomes an increasingly important part of Boots Opticians’ marketing and customer experience strategy, this key role contributes to managing and optimising paid digital campaigns across Google, Bing, and relevant social or display platforms, based within the Opticians Customer & Commercial function. Boots Opticians is on an exciting journey to develop, launch, maintain and evolve a new online, cross‑channel digital experience that positions Boots Opticians as a leader in the High Street Optical sector in the UK. Our goal is to deliver high‑quality digital experiences centred around clinical expertise, innovative eye health services and premium eyewear products. Driving traffic to our online booking journeys and other crucial content is a top priority; acquirin...