Lead marketing initiatives with Brother Canada as the Director of Marketing, driving strategy and demand generation in a hybrid work environment. You will enhance brand visibility and engage customers effectively.
As the Director of Marketing, you will be at the forefront of marketing strategy, aligning it with business objectives and go-to-market goals. This role requires expertise in omnichannel marketing and customer behavior, focusing on high-impact marketing strategies to ensure brand integrity and performance. Your leadership will guide a high-performing team while managing cross-functional collaboration.
Key Responsibilities:
• Develop and execute marketing roadmap to meet business goals
• Oversee planning and quality of marketing deliverables
• Translate cross-functional insights into marketing initiatives
• Optimize budget and drive return on investment
• Implement data-driven strategies for maximum impact
Requirements:
• 10+ years in omnichannel mar...