Position Overview
## Director, Paid MediaApplylocations: Toronto, Canadatime type: Full timeposted on: Posted Todaytime left to apply: End Date: July 3, 2026 (13 days left to apply)job requisition id: JR- **What you will do:**We are looking for an innovative, collaborative leader to join our Marketing team as Director, Paid Media. This role will lead and evolve Cineplex's enterprise paid media and advertising function, driving integrated media strategy, audience growth, customer acquisition, and revenue performance across Cineplex, The Rec Room, Playdium, and third-party advertising partnerships via Sales clients and Studio partners.The Director, Paid Media owns the strategic direction, operational excellence, and performance outcomes of the in-house paid media department, overseeing enterprise-wide B2B and B2C media investments while maximizing the value of Cineplex's first-party data assets. Leading a high-performing team of media strategists, planners, buyers, and analysts responsible for d...