Description
Robert Half is actively partnering with an Austin-based client to identify a Email marketing Specialist (contract). In this role, you will be responsible for managing the end-to-end email marketing process, including campaign strategy, audience segmentation, content development, automation, testing, and performance analysis. This role is hybrid in Austin, Tx.
Key Responsibilities:

+ Develop, execute, and manage email marketing campaigns from concept through deployment and analysis.

+ Create and maintain email marketing calendars aligned with business objectives, promotions, and customer lifecycle initiatives.

+ Build and manage audience segmentation strategies to improve engagement and campaign performance.

+ Design, test, and optimize email templates, workflows, and automated nurture campaigns.

+ Write and edit compelling email copy, subject lines, and calls-to-action that drive engagement and conversions.

+ Cond...