Overview

Drive direct and co-marketing activities to develop integrated Intel marketing and communication campaigns with OEMs, Retailers and other players in the consumer market. Responsible for driving and adapting content of the Spanish marketing activities (retail/channel content creation & localization) and developing of own local events. Responsible for design and implementation of integrated marketing programs, demand generation activities aimed to support Intel success in the Consumer Market.

Responsibilities

• Coordinate and quality assure the following Retail engines: Training, Integrated Campaigns go to Market (Value Prop for OEM and Retail), Trainings, Product Communication, Budget Planning and Execution, Incentives Programs and Mystery Shopper.

Qualifications

• Bachelor's degree in Electronic or System Engineering or related career with eight years of experience in the IT market.
• Knowledge of principles an...