Job Title: General Manager, Digital Brand (MENA)

Location: Dubai, United Arab Emirates (UAE), On-site

Nature of Role: Permanent, Full-time

We are looking for a visionary and execution-focused General Manager to lead the launch and growth of a new digital telco brand in the MENA region. This is a rare opportunity to shape a disruptive, digital-first player from the ground up, combining strategic leadership with hands‑on operational ownership. As the P&L owner, you will be accountable for driving customer acquisition, digital experience, commercial performance, and brand positioning. You will lead a cross‑functional team across product, growth, technology, and customer operations to deliver an exceptional and scalable digital telco experience.

• Own and execute the end‑to‑end go‑to‑market strategy, from pre‑launch planning to commercial scaling
• Define and drive c...