Position Overview
POSITION OVERVIEW We are seeking an exceptional Digital Marketing Professional to lead and drive our Digital Marketing practice for a marquee FMCG brand. This is a leadership role requiring a professional who combines deep digital expertise & stakeholder management. SCOPE OF RESPONSIBILITIES Digital Marketing Strategy & Planning: Develop comprehensive digitalstrategies aligned with client business objectives Digital Media Excellence: Deliver excellence in digital planning across branding, performance, content, and media innovation First-Party Data Management: Spearhead collection, enrichment, deployment, and monetization of 1st party data Media Efficiency & Effectiveness: Optimize media spend,ROI, and campaignperformance metrics Stakeholder Management: Build and maintain relationships with internal teams and client leadership Team Leadership: Build, mentor, and develophigh-performing digital marketingteams REQUIRED EXPERIENCE & QUALIFICATIONS Experience: 10 years in digital marketing; ...