Own SEA P&L performance, managing portfolio-channel mix, pricing, promotions, and cost control to deliver profitable growth from gross sales to EBITA
Design and execute robust Go-to-Market strategies with clear channel and distribution frameworks to consistently expand revenue and market share.
Champion an integrated omnichannel strategy, accelerating digital and online sales penetration to strengthen overall commercial performance.
Provide strong leadership to the local cross‑functional organisation, fostering a high‑performance, collaborative culture while directly leading the sales function.
Deliver impactful trade marketing initiatives and brand‑building strategies to enhance market positioning and commercial effectiveness.
Establish clear annual and monthly sales objectives, closely track performance through disciplined management routines, and proactively implement corrective actions to address ga...
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