The Role:
HIMEL is a global lighting and electrical solutions brand dedicated to delivering reliable, user‑focused innovations for emerging markets. Join us as a Global Social Media and Digital MarCom Specialist for HIMEL. In this role, you will work closely with various teams in and outside China to develop and implement strategies to enhance the company's brand image and reputation.
What will you do?
- Strategic Planning & Asset Creation
- Lead Himel’s global social media strategy by conceptualizing and integrating product launches, customer success stories, brand initiatives, and marketing campaigns into impactful digital narratives that strengthen brand positioning and audience engagement.
- Develop content packages for global deployment, including digital articles, executive briefs, and event presentations, blogs and newsletters.
- Content Calendar Planning & Execution