Position: Group Planning Manager

Location: Mumbai

Company: Schbang

About the Role:

• Lead brand strategy and integrated marketing planning for key client accounts.
• Translate business objectives into insight-led marketing and communication strategies.
• Drive consumer, market, and competitor research to uncover actionable insights.
• Collaborate with creative, media, tech, and account teams to build impactful campaigns.
• Guide strategic direction across brand positioning, launches, and growth initiatives.
• Monitor campaign performance and recommend optimization for better business impact.
• Present strategic recommendations to senior stakeholders and mentor junior strategists.

Experience Required:

• 4–5 years of experience in account planning, brand strategy, or integrated marketing.
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