Position Overview
Ecopia is on the hunt for a Growth Marketer to enhance our reach in the SMB sector from our Toronto office. This hybrid role focuses on innovative growth strategies to engage small and medium-sized businesses.
This 12-month contract role seeks a strategist with 2-5 years of experience in B2B marketing. You'll lead efforts to attract customers through SEO, paid advertising, and traditional marketing initiatives. Your main objectives will involve optimizing our self-serve product to meet the needs of architecture, engineering, and field service industries, establishing a clear and engaging brand identity.
Key Responsibilities:
β’ Develop keyword strategies and on-page SEO for target SMBs
β’ Manage and optimize ad campaigns on Google and social platforms
β’ Craft engaging product positioning tailored to different sectors
β’ Integrate HubSpot with analytics to measure marketing effectiveness
β’ Create insightful blogs that address the use ...