Responsibilities

• Support the development and execution of a structured testing roadmap for new and emerging paid media channels
• Manage day-to-day campaign setup, trafficking, and pacing across new channel tests
• Partner with the Creative team to brief and iterate on ad assets tailored to new platform environments
• Identify incrementality and lift study opportunities and collaborate with Analytics to design test structures
• Track and report on key performance indicators for new channel initiatives
• Monitor the AdTech landscape for new channel opportunities including gaming and community platforms

Requirements

• 3+ years of experience in performance marketing, paid media, or growth marketing
• Hands‑on experience with at least one paid media platform (e.g., Meta, Snapchat, Reddit, The Trade Desk)
• Familiarity with mobile measurement platforms such as Adjust or AppsFlyer
• Data‑dri...