Develop and implement a comprehensive marketing strategy to increase sales and customer acquisition, improve customer retention and maximize revenue from our e-commerce channel.
Hire, train and manage a team of marketing professionals to execute on marketing plans, collaborate with other departments and meet business objectives.
Develop and optimize digital marketing campaigns across various channels such as paid search, social media, email and other channels to drive traffic, increase conversion rates and customer lifetime value.
Analyze marketing performance and generate reports that outline key metrics, insights and recommendations for improvement.
Work closely with cross‑functional teams such as product development, design and analytics to ensure that our e-commerce store meets business objectives, is aligned with brand standards and delivers an optimal customer experience.
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