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HEAD OF BUSINESS MARKETING / MEDICAL

Company

Michael Page

Location

İstanbul, İstanbul

Posted

July 14, 2026

Position Overview


  • Develop and execute annual Medical Technologies business segment plans aligned with organizational objectives;

  • Analyze market trends, customer insights, and competitive activity to identify business opportunities and risks;

  • Create data-driven business concepts to support growth initiatives, new market entry, or product expansion;

  • Collaborate with leadership teams to ensure strategic alignment and prioritization of initiatives;

  • Monitor Products and Products Groups revenue, Profitability, and Key KPIs to ensure business targets are achieved;

  • Lead Product Pricing Management, Marcom Budget Planning;

  • Support Group Product and Product Managers, Application Specialist teams by providing strategic guidance, tools, and business insights;

  • Work closely with Marcom Team to design and implement campaigns that strengthen brand visibility and drive demand;

  • Conduct customer segmentation analysis...

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