At the heart of everything we do is our vision to change lives every day, and our mission to grow The National Lottery responsibly and champion its impact.

We are Allwyn UK, part of the Allwyn Entertainment Group – a multi-national lottery operator with a market-leading presence across the USA and Europe.

What you’ll be doing

• Set and lead the strategy for Consumer Communications & Campaigns, aligned to the wider Communications and Impact strategy


• Lead proactive consumer PR across campaigns, winners and games, balancing planned moments with reactive opportunities


• Shape how The National Lottery shows up in contemporary culture, with a strong social‑first and audience‑first mindset


• Champion Good Causes storytelling in partnership with internal and external stakeholders


• Act as a senior advisor to executive stakeholders on consumer reputation, issues and media risk


• Lead, devel...