HOW WILL YOU MAKE AN IMPACT?

In this pivotal role, you will define and drive the long‑term Public Relations and Press strategy for our Maison, directly linked to its vision. You will lead its effective implementation across all markets, collaborating closely with HQ teams and regional partners, with the objective of significantly enhancing brand awareness, desirability, and engagement. This includes shaping our global image, managing key spokespersons, and fostering strong internal and external relationships.

Key Responsibilities

Public Relations & Press Strategy

• Define and drive the Maison's long‑term PR & Press strategy, ensuring alignment with its vision and measuring success.
• Lead operational implementation of PR & Press principles across all levels (international, regional, local).
• Develop and manage the Maison’s spokesperson strategy, including essential tools and guidelines.

Detailed Scope