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This is a unique opportunity to influence the trajectory of GSK Poland’s hematology franchise.
The Hematology Product Manager will be a critical enabler for our growing hematology commercial franchise at GSK. This individual will have a passion for hematology/oncology to deliver value to patients, Healthcare Professionals and GSK. This individual will be responsible for creating marketing materials and evolving the GSK hematology story through leadership across cross functional teams.
Key Responsibilities
Marketing Strategy & Execution: Drive the development, execution, and continuous optimization of marketing strategies and global integrated campaigns for GSK’s hemato-oncology portfolio, ensuring alignment with both global and local objectives.
Omnichannel Campaign Management: Collaborate with internal stakeholders to develop, implement, and manage omnichannel marketing campaigns across digital, print, and in-person channe...