Homologation and Market Research Manager

We’re looking for a Homologation and Market Research Manager who is passionate about turning market intelligence into business strategy and ensuring our products stay ahead of industry trends and regulatory requirements.

What You’ll Do

As the Homologation and Market Research Manager, you’ll lead the company's market intelligence and homologation initiatives, providing strategic insights that drive product planning, portfolio decisions, and business growth.

Responsibilities

Market & Competitive Intelligence

• Lead company-wide market research initiatives, including Brand Health Studies, New Car Buyer Surveys, Customer Journey Research, and competitive benchmarking.
• Monitor competitor activities, pricing, technologies, product launches, and market strategies.
• Develop competitor profiles and industry trend reports to support executive decision-making.